How to introduce digital inkjet printing to the mo

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How to introduce digital ink-jet printing

code ink-jet printing has been popular in many applications. At the just concluded SGIA '04 exhibition in the United States, the new products of digital ink-jet printing enterprises no longer play a supporting role as in previous years, but have become the protagonist of the exhibition. The changes experienced by the printing industry in developed countries will soon be reflected here. However, many of our enterprises are not fully aware of the impact that this digital revolution will bring to the whole industry without protection and long service life, and they are still confused about how to intervene in this market. This article will share with you the experience of foreign small and medium-sized Indian enterprises in the process of digitalization

clarify the final product

if you want to introduce digital imaging technology into the existing printing business, the first step should be to clarify what kind of final product you want to make. Digital imaging is a way of special imaging. The content of products that special imaging can produce is very rich, including signs, decals, textiles, point of sale advertisements and so on. Only by clarifying what the final product you want to process and make is it convenient for you to choose the appropriate equipment, ink and substrate, and what operations and equipment are needed in the processing and finishing process

substrate, ink and ink transmission device determine the equipment selection

rotary digital printing machine is a machine that sends the substrate into the cylinder for printing. It is suitable for soft substrates such as ethylene, textiles, thin plastics and paper used for heat transfer printing. The platform machine can print directly on the hard substrate. Common substrate materials such as advertising board, foam board or hard plastic, and uncommon ones include metal, glass, wood and other substrate materials. Direct printing eliminates decoration. UV inkjet machines use UV curable UV ink, most of which are platform machines. U v inkjet ink can only be used in equipment that can cure U V ink. Solvent based inkjet machines use solvent inks. Narrow width equipment is generally a coil feeding device, which can be printed on paper, self-adhesive and thin plastic

inkjet heads ensure the smooth progress of digital imaging. They really "spray" ink onto the substrate. There are two types of common inkjet heads, namely micro piezoelectric and thermal foaming. The working principle of micro piezoelectric inkjet head is to apply pressure to the nozzle to make ink droplets form an image on the substrate; The thermal foaming inkjet head is the thermal element in the nozzle that generates bubbles, which generate a driving force to shoot the ink onto the substrate

ink is very important to printing quality.

like all printing methods, the ink used in digital printing plays a direct and important role in generating prints with accurate color and good durability. At present, the following inks have been recognized in the digital inkjet market

dye based and pigment based inks belong to water-based inks, which are mainly used for printing indoor posters or other prints. When making outdoor prints or prints with strong durability, film must be covered after printing. In view of its price and technology, large format inkjet machines often use this kind of ink

as mentioned above, u v ink can only be used on printing machines equipped with special curing devices. Once the curing is completed, the durability of the printed matter is particularly good, even for outdoor use, there is no need to cover the film or other protective measures. At present, UV ink can be used for a variety of substrates

the durability of solvent ink is also very good, and the price is cheaper than V ink with u pendulum in the vertical position. However, the air quality has become a problem that must be paid attention to when buying a inkjet machine with solvent ink. Without proper ventilation equipment, the smell of solvent ink will pose a threat to the health and safety of workers

enterprises will undoubtedly expand production capacity by introducing digital imaging technology. Therefore, when selecting equipment and ink, we should consider not only the needs of long-term development, but also the existing capabilities. No matter which ink type you choose, you must meet the requirements of customers

expansion of the range of substrates

a few years ago, the substrates for digital imaging were only paper and ethylene, and there were no other substrates for digital imaging. But now with the emergence of platform machines, the application of UV curing ink and solvent ink has greatly expanded the range of substrates that can be used for digital imaging

at present, the most common substrate material for digital imaging is paper-based material, which is used to make signs and point of sale advertisements. Ethylene is used to make many finished products, and self-adhesive ethylene is used to make decals or graphics, such as pictures posted on buses or other means of transportation. Thick vinyl can be used to make flags and electrostatic adsorption decals

some digital printing machines can print directly on textiles ranging from thick canvas to thin silk. The final products of digital textile printing include graphic printing on buildings, trade show advertising, clothing and ties

as mentioned above, platform machines, solvent inks and UV curing inks have brought significant changes to digital imaging, and new hard substrates are emerging. The substrates listed above represent most of the varieties of digital imaging substrates, and the varieties of substrates that can be selected will continue to expand

post press processing

what else should we do with the printed matter printed from the digital printing machine? In most cases, we only pay attention to the printing process, even though it is not the last step in most printing operations. Whether your enterprise mainly produces signs, point of sale advertisements or flags from machine bases, columns, fixed beams, working cylinders, upper beams and working pistons, it must undergo "post press processing" to become the final product. There are many methods of post press processing. The commonly used post press processing of digital printing includes fixing the printed matter on hard materials, trimming, laminating and die cutting

you still need to know what kind of final product you want to make, so that you can easily decide what kind of post press equipment to choose

establish a digital imaging studio

to get involved in digital imaging, we must not only understand the relevant equipment and materials, but also know the whole process from the construction of the digital imaging studio to the purchase of raw materials, and then to marketing promotion

the digital imaging studio should reserve enough space for the storage of equipment and raw materials. Many rotary digital printing machines are small in size and occupy less land. Other equipment such as laminating machine, die-cutting table, and hard substrate materials all need considerable space

environmental cleanliness is very important for digital printing. The working area of printing, post press processing and film coating must be kept as clean and tidy as possible, because dust and other particles will lead to unqualified prints, and sometimes even rework, resulting in a waste of time and money, and a bad impact on the reputation of the enterprise

operators are also necessary for digital imaging. You can decide the number of operators by yourself. In a very small studio, one person can handle all operations. In most cases, a digital imaging production manager is needed. This person should have rich experience in digital imaging, understand the output equipment of digital imaging, the specific requirements of PC and MAC for graphics production, and the application of various software. In addition, you should also master rip and front-end software, and be able to manage quality and color. Large enterprises often employ several people for digital imaging, and the digital imaging production manager is also responsible for training personnel

color management is very important

effective color management in digital imaging is very important. Color management requires corresponding calibration tools, such as monitoring devices, scanners, and color files developed for output devices, so that they can produce more colors

start business from existing customers

it is best to start business from existing customers. For example, enterprises that produce stickers can accept orders for short versions of live products after having digital imaging equipment. Plate making enterprises can also obtain additional profits by exporting finished products, etc. In short, you can't lose your existing customers just because you carry out digital imaging business, but get more business from existing customers

pricing strategy is similar to other printing methods

if you are familiar with printing pricing, digital imaging is not different from it. Equipment input, raw materials, labor, general and administrative expenses and profits should also be considered when pricing. Plan carefully. Even if the competition is fierce, digital imaging is still a profitable business, which will make your existing business appreciate

for enterprises that carry out digital imaging business to expand their business scope, it is very important to train business personnel to understand digital imaging. If business personnel do not know what products digital imaging can make and what capabilities they have, they are likely to take over an incompetent business

train customers

when introducing digital imaging to customers, don't exaggerate its advantages, because all printing processes, including digital printing, have limitations. Even though many digital devices can print in 4, 6, or even 8 colors, some colors cannot be copied accurately, and the spot color required for specific printing cannot be achieved. At the beginning of accepting a live part, you should explain it clearly to the customer to avoid the customer's dissatisfaction with the finished product later. On the other hand, we should fully introduce the flexibility of digital imaging to customers, such as the advantages of short-term printing, and many engineering polymer manufacturers have begun to pay attention to the advantages of bio based materials

grasp the digital opportunity

digital imaging technology provides different equipment means for the production of a live part. Digital imaging should be regarded as a method to expand business, obtain more business opportunities and enrich products. Printers who actively participate in digital imaging should be more innovative and brave in development. To grasp the fastest-growing digital imaging in the imaging field is to grasp the future development of your company

information source: silk printing

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